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Latest from the Blog
Lead Global Marketing Team As Company Doubled Revenue
At Megaport, a publicly traded cloud networking startup, content was an Achilles heel. New content was released sporadically and often lacked technical authority.
A Global Re-Brand of a Billion-Dollar Company
At Equinix, the publicly traded data center services company, a 10-year-anniversary was coming up. The once-plucky startup had grown up. Having survived the dot-com bust, the company had become a billion-dollar company. But its brand identity hadn’t changed.
Consumer Brand Launches First B2B Product in Years
At American Express, one of the world’s most trusted and recognized consumer brands, the company’s lesser known corporate payments products struggled for awareness. Amex sought to launch a newly branded corporate payments product suite, its first new B2B product in years.
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